What is Link in bio?

Link in bio is a term commonly used on social media platforms, especially Instagram, where users have only one opportunity to include a clickable link in their profile bio. This link usually leads to a page that contains a collection of other important links, social media profiles, or additional content that the user wants to share with their followers.

Since platforms like Instagram do not allow clickable links in individual post captions, having a "link in bio" is a valuable tool for directing traffic to websites, blog posts, products, or promotional content. Users update their bio link to keep it relevant and up-to-date with their latest content, offerings, or promotions.

The link in bio can be used by businesses, influencers, content creators, and individuals who want to connect their audience with multiple links or resources. Various link-in-bio tools can help you create a customized landing page with multiple links, making it easy for your followers to access the content they are interested in.

Link in bio features in cutt.ly are available for free, but to take full advantage of the feature, more valuable options can be found in subscription plans depending on the chosen plan. These plans often offer additional customization, tracking, and integration features that can help enhance the user experience and provide better insights into your audience's engagement with your content.

Here is an example of a Link in bio created on the cutt.ly platform: Link in bio - cutt.ly

Find out more about the options available in your subscription plan here: Cuttly pricing and features